During the FIFA World Cup 2022 Final, Google Search received the most traffic it has ever seen in its 25-year history, according to a tweet from Google CEO Sundar Pichai.
The platform developed into a hub for FIFA World Cup 2022 news, especially for the final game, which was reportedly the most-watched final in history.
In order to draw in as many users as possible, Google created a special section for the updates that came up when you searched “World Cup.” Users could choose to receive notifications for all matches or just certain ones in the section.
When a user searches for the match’s results, Google additionally displays fireworks and the nation’s flag to further celebrate Argentina’s historic victory.